Privacy Notice
Privacy Notice
Creative Minds Montessori LLC
Last updated: 24 September 2026
1. Introduction and Scope
1.1 This Privacy Notice (the “Notice”) is issued by Creative Minds Montessori LLC (the “School,” “we,” “us,” or “our”), a Texas limited liability company having its principal place of business at 5115 Warren Parkway, Frisco, Texas 75034. It sets forth the personal information we collect, the purposes for which such information is processed, the manner in which it is retained and safeguarded, and the rights and choices available to you.
1.2 This Notice applies to all personal information we process, whether you are a visitor to our website, a prospective family, or an enrolled family, and including information collected by means of our online enrollment and family portal.
1.3 Your enrollment agreement and our parent handbook may establish further terms governing your relationship with the School; provided, however, that this Notice governs the treatment of your personal information, and in any matter concerning privacy the provisions of this Notice shall control.
1.4 We do not sell your personal information.
2. Definitions
2.1 “Personal information” means information that identifies, relates to, or could reasonably be linked with you or your child.
2.2 “Processing” means any operation performed upon personal information, including its collection, recording, storage, use, disclosure, and deletion.
3. Information We Collect
3.1 Information submitted through forms. Upon your submission of a contact, tour-request, or career form, we collect the information provided therein, which typically comprises your name, electronic-mail address, telephone number, your child’s first name or age, and your message. Depending upon the form, such information is transmitted to School staff by electronic mail and/or recorded within our database for the purpose of responding to and following upon your request.
3.2 Tour scheduling. Appointments for tours are arranged by means of Google’s appointment-scheduling service and are further recorded within our database.
3.3 Referral program. Upon your request for a referral link, we collect and store your name, your child’s first name (where provided), your electronic-mail address, your telephone number, your status as a current family, alumni family, friend, or member of staff, your unique referral code, and the Internet Protocol (IP) address from which the link was created. We further record visits and tour requests originating from your link for the purpose of the accurate calculation of rewards. Referral links are transmitted to you by electronic mail for your safekeeping.
3.4 Enrollment and the family portal. Upon the enrollment of a child, we collect and retain such records as are necessary to the operation of a licensed childcare program, including family and child records, profile information, completed enrollment forms, and executed documents. Where a document is executed electronically, we further record the signer’s name, electronic-mail address, IP address, browser information, and a cryptographic hash of the executed document, in order that the execution may subsequently be verified.
3.5 Information collected automatically. Our website records ordinary technical information, including IP address and the pages viewed, which may include page visits associated with a referral link.
3.6 Sign-in kiosk records. Our front-desk sign-in system records the date, time, and identity of each check-in and check-out of a child (and each clock-in and clock-out of a staff member), together with a photograph captured by the kiosk camera at the moment of the event. Such records are maintained for the safety and security of the children in our care, the accuracy of attendance and timekeeping records, and compliance with childcare licensing requirements. Kiosk photographs are stored securely upon our server, are accessible only to authorized School management, and are automatically deleted after ninety (90) days; the associated attendance record (without photograph) is retained in accordance with Section 9.
3.7 Website chat assistant. We make available upon our public pages an automated chat assistant. Where you engage with it, we record the messages exchanged, the date and time thereof, and the Internet Protocol (IP) address and browser information from which the conversation originates, together with such particulars as you may volunteer in the course of it, which may include your name, electronic-mail address, telephone number, your child’s name or age, your scheduling preferences, and the substance of your enquiry. Such conversations are recorded within our database, may be summarized to School staff by electronic mail, and may be read by authorized School personnel for the purpose of responding to you, of arranging a tour, and of improving the service. In order that replies may be generated, the messages exchanged are transmitted to our artificial-intelligence service provider, which processes them for that purpose alone and under its own terms. Where you elect to verify your identity by means of Google Sign-In within the chat, we further record the verified electronic-mail address and name. Use of the chat assistant is entirely optional, and you are asked not to submit sensitive information through it; you may instead telephone us at 972-338-4304 or write to us at the address stated below. Information so collected is retained in accordance with Section 9.
3.8 Payment information. Where you provide a means of payment for tuition and fees through the family portal, we collect the name of the account holder and the particulars of the payment method, as follows. (a) Bank accounts entered by you. Where you enter a bank routing number and account number, the same are encrypted and stored within our payment vault and are registered with our payment processor in order that authorized collections may be made. (b) Bank accounts linked by signing in to your bank. You may instead elect to link a bank account by signing in to your bank within a secure window operated by our payment processor. That election is entirely optional. We never receive your online-banking user name or password. We receive the name of the bank, the type of account, the last four digits of the account number, and a reference by which our payment processor identifies the account; the full account number is held by the payment processor and not by us. We do not request access to your transaction history. We do not at present request access to your account balance; should we in future offer a check of available funds before a collection, for the purpose of avoiding a returned payment and the fee attaching thereto, it would be requested only with your express consent, given within that window at the time of linking. (c) Cards. Card details are entered upon our payment processor’s secure form and are held by the payment processor. We retain the card brand, the last four digits, the expiry date, and the payment processor’s reference; we do not retain the full card number or the card security code. Where card details have been submitted to us before that form became available, they are held in encrypted form only until the card has been registered with the payment processor, and are thereupon deleted save for the last four digits. (d) Billing records. We maintain a record of invoices, payments, returned or declined payments, fees, credits, and refunds upon each family’s account, together with the status of each payment method. As provided in the Tuition Fee Agreement, a payment method that you replace remains on file and is not deleted at the time of replacement.
4. Storage and Security
4.1 Our databases are maintained within a private directory upon our web server that does not form part of the public website and is not accessible from the Internet. Access is restricted to authorized School staff.
4.2 Executed enrollment documents are stored together with a cryptographic hash, such that any alteration thereto would be detectable.
4.3 Payment particulars held by us are encrypted at rest within a payment vault that is separate from our other records. The full particulars may be viewed only by authorized members of School management, each such viewing is recorded, and they are never displayed in full to a parent after submission, nor transmitted by electronic mail.
4.4 Our web server and databases are located within the United States.
5. Use of Information
5.1 We process the information described herein for the purposes of responding to enquiries; scheduling and confirming tours; operating our enrollment and family programs; collecting tuition and fees that you have authorized, and maintaining billing records, statements, and annual statements of amounts paid for care; calculating and remitting referral rewards; discharging our record-keeping obligations as a licensed childcare provider; and furnishing information that you have requested.
5.2 Information submitted through our forms is not sold and is not used to direct advertising to you.
5.3 Payment information is used solely for the collection of amounts authorized under your Tuition Fee Agreement and payment authorization, for the issue of refunds and credits, and for the keeping of billing and accounting records. It is not used for advertising, for the assessment of creditworthiness, or for any other purpose.
6. Required and Optional Information
6.1 Operational records are required. Where you enroll a child or request a tour, the records described herein are necessary to the provision of the service and, in the case of enrollment, to compliance with Texas childcare licensing requirements. Such records may not be declined during your use of those services. You may at any time request access to, and correction of, your information.
6.2 Advertising and analytics are optional, as provided in Section 7.
7. Cookies, Advertising, and Analytics
7.1 Tools on our public pages. Our public website pages use the advertising and analytics tools listed below. Each sets cookies or similar identifiers that recognize your browser, not your name. We use them to measure how our advertising performs, to show our advertisements to people who have visited this website (“remarketing”), and to help the platforms show our advertisements to people with similar interests. Some of these tools are delivered through Google Tag Manager, which loads them but does not itself build advertising profiles.
- Google Ads tag and Google Analytics — Google LLC (privacy policy)
- Meta Pixel (Facebook and Instagram) — Meta Platforms, Inc. (privacy policy)
- Microsoft Advertising Universal Event Tracking (UET, including Bing) — Microsoft Corporation (privacy statement)
- Nextdoor Pixel — Nextdoor, Inc. (privacy policy)
- Pinterest Tag — Pinterest, Inc. (privacy policy)
- TikTok Pixel — TikTok USDS Joint Venture LLC (privacy policy)
7.2 Events our server reports. When you arrive on our website by clicking a Google ad, or later contact us, chat with our assistant, book a tour or enroll, our server may report that event to Google (as an offline conversion) and to Meta (through the Meta Conversions API). Reports to Google contain only the ad-click identifier Google assigned to that click, not your name, email address or phone number. Reports to Meta may include your name, email address and phone number converted into an irreversible code (“hashed”), along with Meta’s browser identifiers, your IP address and browser type. This lets us measure which advertisements lead to enquiries.
7.3 Where these tools are never used. These tools run only on our public marketing pages. They are not present in the family enrollment portal, the employee portal, the administrative area, or our private agreement-signing pages — that is, they never operate on any page where a child’s records, health information, government identifiers, or similar sensitive information are submitted or displayed.
7.4 Children. These tools collect information about the adult using our website. We do not use them to collect information about children, and we do not direct remarketing to children.
7.5 No sale of personal information. We do not sell personal information for money. Some state privacy laws, including the Texas Data Privacy and Security Act, treat using these tools for targeted advertising as a practice you may opt out of. You can do so at any time as described in Section 7.6.
7.6 Your choices.
- Ask us. Email director@creativemindsfrisco.com or call 972-338-4304 and ask to opt out of targeted advertising. We will stop sending your name, email address and phone number to any advertising platform. We do not upload contact lists to advertising platforms; the audiences built from our website tools recognize browsers rather than names, so to leave those, use the options below.
- Your browser. You may block or clear cookies at any time, and the website will continue to work.
- Industry opt-out pages: Digital Advertising Alliance, YourAdChoices, and Network Advertising Initiative.
- Platform settings: Google My Ad Center; Meta ad preferences; Microsoft ad settings; Pinterest privacy settings; TikTok, in the app under Settings and privacy > Ads; Nextdoor, under Settings > Privacy in your Nextdoor account.
- Embedded content, such as the Google map on our contact page, may set cookies under its provider’s own policy.
8. Disclosure to Third Parties
8.1 We do not sell your personal information, nor do we disclose it to any party for that party’s own marketing purposes.
8.2 We engage a limited number of service providers in the operation of the School — including Google (appointment scheduling and advertising measurement), our electronic-mail provider, our payment processor (together with the banks and card networks through which payments are necessarily routed), and the artificial-intelligence provider which generates the replies of our chat assistant, together with the advertising platforms named in Section 7.1 for advertising measurement and remarketing — which process information upon our behalf under their respective terms.
8.3 We may disclose information where required by law or by our licensing authority.
8.4 Business transfers. In the event of a merger, acquisition, reorganization, financing, sale of assets, or other transfer of all or a part of the School’s business, personal information held by the School may be transferred to the successor or acquiring party as a part of that transaction, and any such recipient shall be bound to treat your personal information in a manner consistent with this Notice. Such a transfer of personal information as an incident of a business transaction does not constitute a sale of personal information for the purposes of Section 8.1.
9. Retention
9.1 Enrollment and childcare records are retained for so long as required by Texas childcare licensing regulations, and thereafter only for so long as necessary for legitimate business purposes.
9.1a Kiosk photographs described in Section 3.6 are automatically deleted after ninety (90) days.
9.1b Payment methods, payment authorizations, and billing records are retained for the duration of your child’s enrollment and thereafter for so long as required for accounting and tax purposes, by the rules of the banking and card networks, and for the resolution of any returned or disputed payment.
9.2 Enquiry, tour, and referral information is retained for the purpose of responding to you and of informing you, from time to time, of our programs and promotions, and is retained for such purpose until you request that we cease. You may unsubscribe from our communications, or request deletion of your information, at any time, and we shall honor such request promptly, save in respect of records we are required by law to retain. Every marketing communication we send includes a means of unsubscribing.
10. Children’s Information
10.1 We collect children’s information from parents and guardians in the course of enrolling and caring for a child, and never from children directly. This website is intended for parents and guardians and not for use by children.
10.2 Photographs and recordings. From time to time we may wish to feature photographs or recordings of children, whether upon our website, our social-media pages, or in materials promoting the School. We do so only in respect of a child whose parent or guardian has granted permission. Such permission is elected upon enrollment, may be declined without prejudice to the child’s place at the School, and may be withdrawn at any time upon notice to us, whereupon we shall cease use of the child’s image in new materials and shall remove it from materials within our control where reasonably practicable. Save for such permission-based use of images, we do not use children’s information for advertising.
11. Your Rights and Contact
11.1 You may request to know what information we hold concerning you, request its correction, request deletion of information we are not required to retain, or opt out of targeted advertising, including any disclosure of your information to our advertising providers (see Section 7.6).
11.2 Enquiries and requests may be directed to director@creativemindsfrisco.com or 972-338-4304, or in writing to Creative Minds Montessori, 5115 Warren Parkway, Frisco, Texas 75034.
12. Governing Law
12.1 This Notice, and any dispute or claim (whether in contract, tort, under statute, or otherwise) arising out of or relating to this Notice or to our collection or use of your personal information, shall be governed by and construed in accordance with the laws of the State of Texas, without regard to its conflict-of-laws provisions.
13. Dispute Resolution
13.1 Informal resolution. Prior to the commencement of any formal proceeding, you agree to contact us at director@creativemindsfrisco.com and to afford us thirty (30) days within which to resolve the matter informally.
13.2 Binding arbitration; individual basis. To the fullest extent permitted by law, any dispute not resolved informally shall be resolved exclusively by final and binding arbitration, administered in Frisco, Texas in accordance with the Commercial Arbitration Rules of the American Arbitration Association, and conducted upon an individual basis only. To the fullest extent permitted by law, each of you and we waives any right to trial by jury and any right to bring or participate in a class, collective, or representative action.
13.3 Venue. To the extent any matter is adjudicated by a court rather than in arbitration, the parties agree that the state and federal courts of competent jurisdiction located in or serving Collin County, Texas shall have exclusive jurisdiction and venue, and you consent to the personal jurisdiction of such courts.
13.4 Limitation. To the fullest extent permitted by law, any claim arising out of or relating to this Notice or to your personal information must be commenced within one (1) year after such claim arises, failing which it shall be permanently barred.
13.5 Severability. Should any provision of this Section be held to be unenforceable, the remaining provisions shall continue in full force and effect.
